Following up on yesterday's post with this short and condensed video where Jakob Lusensky explains in 12 minutes what the music branding is all about. Highly recommended.
Johan Orneblad
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Showing posts with label Picks. Show all posts
Showing posts with label Picks. Show all posts
June 13, 2010
September 20, 2009
Intangitopia Picks - Google books
Intangitopia has previously written about the Google Books project and its effort to digitize all books available. The full scale of the project is probably not seen yet, especially since Google still is in legal dispute around the digitization efforts. To me it seems quite inevitable that they will be able to digitize most books, at some point, the relevant question will then be who can get access to the information and on what terms.
The Economist has interviewed Paul Courant, librarian at University of Michigan, on the subject and the impact for research to have, at least, all orphan books digitized and searchable. One of the points he makes is that the book project gives different universities access to each other's libraries digitally, for the benefit of research. But as he also points out, Google is not doing this only to be nice, but rather to get more eyeballs to browse their webpages and adverts.
They have recently given On Demand Books access to their digital library to print books for customers. This posts interesting questions to how other actors in the digital/physical distribution of books should react. Even though the currest deal with On Demand Books only covers orphan book, books without rights holders, it is most likely that it at some point also will cover books with rights holders.
The Economist has interviewed Paul Courant, librarian at University of Michigan, on the subject and the impact for research to have, at least, all orphan books digitized and searchable. One of the points he makes is that the book project gives different universities access to each other's libraries digitally, for the benefit of research. But as he also points out, Google is not doing this only to be nice, but rather to get more eyeballs to browse their webpages and adverts.
They have recently given On Demand Books access to their digital library to print books for customers. This posts interesting questions to how other actors in the digital/physical distribution of books should react. Even though the currest deal with On Demand Books only covers orphan book, books without rights holders, it is most likely that it at some point also will cover books with rights holders.
July 13, 2009
Intangitopia Picks - Brandinavia: Why Nordic Brands Rule
brandchannel.com, a part of Interbrand the brand managing firm, has a weekly newsletter that features different articles about branding. The latest issue dropped in to my mailbox early this morning with a lead story called Brandinavia: Why Nordic Brands Rule.
The story features why Scandinavia has nurtured such a strong branding culture. The writer, Barry Silverstein, finds arguments in such disparate phenomenon as vikings and social democracy. Even though there might still be more to explore about why the Scandinavians are good at design and branding, the article makes a good read.
Johan Örneblad
Follow me on Twitter.
The story features why Scandinavia has nurtured such a strong branding culture. The writer, Barry Silverstein, finds arguments in such disparate phenomenon as vikings and social democracy. Even though there might still be more to explore about why the Scandinavians are good at design and branding, the article makes a good read.
Johan Örneblad
Follow me on Twitter.
July 11, 2009
Intangitopia Picks - Digital Europe
On Thursday, Viviane Reding, EU Commissioner for Telecoms and Media gave a speech on “Digital Europe”. An initiative for the next five years and how to boost Europe’s digital presence.
The 1709 Copyright Blog also has a comment here.
A transcript of the full speech can be found here.
Johan Örneblad
Follow me on Twitter.
Have we really looked at the issue through the eyes of a 16 year old? Or only from the perspective of law professors who grew up in the Gutenberg Age? In my view, growing internet piracy is a vote of no-confidence in existing business models and legal solutions.She asks herself an interesting question and the answer to it is in my view even more interesting. Think harmonized and easy ways of clearing rights between countries in Europe. Perhaps with only one internal market for all digital content...
First of all, we could facilitate the licensing of intellectual property rights for online services covering the territory of all 27 EU Member States . Today, right holders and online service providers need to spend far too much time and money on the administration of rights, instead of investing this money in attractive services. And consumers often cannot access online content if uploaded in another Member State. ... We had a similar problem when commercial satellite TV started more than 30 years ago. As right clearance for this per se cross-border service became increasingly complex ... I believe it is now time to develop similar solutions for the evolving world of online content.
The 1709 Copyright Blog also has a comment here.
A transcript of the full speech can be found here.
Johan Örneblad
Follow me on Twitter.
May 12, 2009
Intangitopia Pick - Larry Lessig on Copyright
For the last couple of days, Intangitopia posts have been mostely by shorter posts. The mix of long and short posts will soon be restored. However, we would like to share the most important talks and reports via this blog as well. Enjoy Larry Lessig's exceptionary presentation skills and thoughtful but provocative message.
Intangitopia pick - Fred Wilson on Disruption
I saw this slideset and I thought that it was very insightful: the coming disruptive digital development.
Disruption
View more presentations from fredwilson.
May 8, 2009
Intangitopia Pick - The Future of Content
In relation to two recent posts by Mathias (here) and Johan (here) where they bothe highlight a new way of delivering content, stored digitally, but in a physical medium. To me the idea is great as people (including me) often have an easier time paying (or even prefer) paying for something that has a phyisical aspect. Nowadays technology makes this possible (as seen in the two examples) and the distribution chain is "skipped" in favor of on demand local production.
A Digital Library, Free to the world
Brewster Kahle speaks about this in an inspiring TED talk from 2007, sharing his vision of a unified enormous digital library, brining knowledge to developing countries and helping education. The ingenuity is that he applies pragmatic methods for scale at low cost (e.g. using the same production method as described in Johan's post) but also with a grand vision including audio and video. Best of all it is already started and actually feasible.
// Marcus Malek (follow me on Twitter)
A Digital Library, Free to the world
Brewster Kahle speaks about this in an inspiring TED talk from 2007, sharing his vision of a unified enormous digital library, brining knowledge to developing countries and helping education. The ingenuity is that he applies pragmatic methods for scale at low cost (e.g. using the same production method as described in Johan's post) but also with a grand vision including audio and video. Best of all it is already started and actually feasible.
// Marcus Malek (follow me on Twitter)
New Addition - Intangitopia Picks
As you may or may not have noticed, we just added another tab on the right side "Intangitopia Picks".
This section is where we will feature shorter blog posts where we choose to highlight interesting performances, thoughts, presentations, reports etc. that are made by people we believe to be among the best.
As attention is the new scarce resource we thought this could be a way to firstly give credit where credit is due and secondly act as a filter for you, our readers. Hopefully you will find our picks as interesting, inspiring or just jaw dropping as we did.
Enjoy!
This section is where we will feature shorter blog posts where we choose to highlight interesting performances, thoughts, presentations, reports etc. that are made by people we believe to be among the best.
As attention is the new scarce resource we thought this could be a way to firstly give credit where credit is due and secondly act as a filter for you, our readers. Hopefully you will find our picks as interesting, inspiring or just jaw dropping as we did.
Enjoy!
April 28, 2009
Who Licenses out Patents and Why?
I resonantly read a report on patent licensing from OECD called “Who Licenses out Patents and Why?”. The report is based on a study made on patentees in Japan and Europe and focuses on if they are licencing out their patents and if so why.
Main Findings
One of the main findings in the report is that it only is a limited number of the patent holders which actually license out their patents. The number is around 20% for European ones and 27% of Japanese companies license their patents to unaffiliated partners.
When it comes to what companies that license the report find that it is an U shaped curve with higher licensing with smaller and larger firms. This might be explained by that larger companies produce complicated products needing to license in technology and enter in to cross-license deals. Whereas the smaller companies need to outsource their technology to different manufacturers.
This might however not be totally consistent since the main reason for out licensing is to get revenue from the patents the company holds.
Johan Örneblad
(Follow me on Twitter.)
The report can be found here.
IAM Magazine Blog and The 271 Patent Blog have also written about the report.
Main Findings
One of the main findings in the report is that it only is a limited number of the patent holders which actually license out their patents. The number is around 20% for European ones and 27% of Japanese companies license their patents to unaffiliated partners.
When it comes to what companies that license the report find that it is an U shaped curve with higher licensing with smaller and larger firms. This might be explained by that larger companies produce complicated products needing to license in technology and enter in to cross-license deals. Whereas the smaller companies need to outsource their technology to different manufacturers.
This might however not be totally consistent since the main reason for out licensing is to get revenue from the patents the company holds.
Johan Örneblad
(Follow me on Twitter.)
The report can be found here.
IAM Magazine Blog and The 271 Patent Blog have also written about the report.
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